Bonus Pints

Hi there,

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We are a few mates that combined everything awesome into one nerdy establishment called Bonus Pints. Arcade Games, 90’s Video Games, Board Games - we love it all, and with range of craft beers on tap, we are well and truly in big kid heaven.

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A crucial missing piece to our establishment is a logo. Something that our cult-like regulars can represent proudly both in the bar on a coaster and around town on a cool t-shirt.

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We are looking for something that obviously incorporates an arcade/retro feel in with the name, while also having the character and grungy feel that our regulars appreciate.

Cheers heaps,
Bonus Crew

Industry: Hospitality

Target Audience:

Young Adults (21-35): Individuals who appreciate craft beer and appreciate the novelty of games from their youth.
Gaming Enthusiasts: People who have a deep appreciation for games of yesteryear and actively participate in this cult-like arcade community.

Brand Personality: Fun, Nostalgic, Punk, Nerdy

Design Elements: The logo should incorporate elements that evoke the look and feel of classic arcade or video games. This should be balanced by the rustic qualities of craft beer and plenty of character.

Design Requirements: The design should be distinctive and full of personality, one that people can identity with, whether it’s wearing merchandise proudly around town or in the bar on a coaster.