Hi there,


We are Yield, a technology firm specialising in leveraging data insights to deliver sustainable solutions for businesses. Our data-driven approach enhances efficiency and reliability, offering tailored strategies to minimise environmental impact.

Unlike the typical aesthetic associated with sustainability-focused organisations, we seek a sleek and modern brand identity that resonates in the corporate and commercial space.

Kind Regards,
Yield Team

Full Brief

Industry: Tech solutions

Target Audience: Our primary audience comprises medium to large businesses spanning various industries. We aim to engage with companies deeply committed to sustainability and corporate social responsibility.

Brand Personality: Contemporary, Innovative, Advanced

Design Elements: The logo should embody the company's mission while consciously avoiding conventional symbols associated with sustainability and the environment, such as leaves, sun, or Earth. Instead, the design should convey a consultancy that is data-driven, diligent, and forward-thinking.

Design Requirements: Given our predominant digital presence, with a focus on the website and internal systems, the logo's strength in the digital space takes precedence over printing concerns.

Inspo

Disclaimer, the below amazing designs are not mine, they have been sourced from the interwebs as inspiration for this logo brief.

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